Digitain are delighted to announce that Jason Marcelino has joined the company as the Commercial Director for their new, luxury Live Casino.
Built in-house by our own development team, the new Live Casino is an exciting addition to Digitain’s portfolio of products and will be formally launched at ICE in April.
Jason has over 10 years land-based experience having worked at some of the top Mayfair Casinos in London. He also has worked online for more than 5 years, for some of the premium live casino operators and suppliers.
Of his new role, Jason said, “Live Casino is in my blood, and I am incredibly excited to join such a great company as Digitain shortly before the launch of this great, new product. I am surrounded by passion and talent and Yerevan is vibrant capital city where the founder has built the best iGaming office in the world. The potential for scale is enormous and I look forward to showcasing all aspects at ICE in April.”
Matthew Charlesworth, Managing Director of Digitain’s Live Casino commented, “As our Live Casino moves ever closer to a trading-ready position, we sought to bring on board someone with Live Casino passion and expertise combined with solid iGaming commercial experience – and Jason ticks those boxes and many more.
We are truly delighted to welcome Jason to the Digitain Live Casino family.”
DIGITAIN is a sportsbook and casino platform provider offering best of breed turn-key and API solutions. The company’s primary focus is on the regulated European market, with ambitious plans to expand its geographical footprint into the Americas and Asia. It employs more than 700 of the brightest trading minds in the gaming industry (part of a wider workforce of over 1,700 staff) with the aim of providing a one-stop-shop for its customers. The multi-channel Digitain Gaming Platform allows operators to plug-in sportsbook, casino, live dealer and virtual sports modules, and includes an integrated payment gateway, bonus engine, CRM system and dedicated customer support. Its sportsbook product covers 100 sports, taking in 15,000 leagues, and offers more than 3,000 betting markets. It also offers odds on 90,000 live events each month, while its casino solution has 10,000-plus games from major casino suppliers such as Novomatic, Microgaming, NetEnt and Yggdrasil.
Celebrating our two-year partnership anniversary, we are very happy to present the success story of one of our highly praised partner companies, BetBoom, one of the largest domestic bookmaker companies in Russia.
First appearing in 2011 under the BingoBoom brand and then rebranded to BetBoom in 2020, today the Company operates more than 500 betting shops across Russia, offering bets on hundreds of sports events and serving tens of thousands of satisfied customers daily.
Currently BetBoom is one of the 4 biggest operators in the Russian betting market and one of the Top 3 bookmaker chains in terms of the number of betting shops. BetBoom sponsors a number of national federations, leagues, clubs, and also supports many youth sports. With its impeccable reputation, the bookmaker has won the trust of thousands of customers, as well as renowned sports organizations and communities.
We are happy to be part of BetBoom’s story and to have made a contribution to their success.
It all started two years ago, when BetBoom set several important goals to improve their effectiveness and the customer experience they delivered.
To reduce the number of failed transactions between its platform and the previous provider
To deliver a better-quality sportsbook solution to its customers
To reduce the number of closed in live betting
To provide better fraud management, and most importantly
To increase its GGR.
The path to success was not an easy one, but Digitain was ready to take on these challenges and to collaborate with BetBoom to achieve their goals. The good news is that the consistent and effective hard work of the professional teams involved made it all possible.
BetBoom and Digitain jointly worked on platform integration to successfully reduce the number of failed bets.
Digitain provided insights and guidance on the most suitable sportsbook configuration for BetBoom to successfully manage the limits of each tournament. The provider expanded their sportsbook coverage by adding new tournaments not only on their own but also by the request of BetBoom.
Digitain launched new promotions for the clients on its network. This helped to deliver a better user experience to the customers of BetBoom.
Petr Kipa, Chief marketing officer of BetBoom: “It is definitely a win-to-win partnership with Digitain, that allows us to not only deliver a flexible and great sportsbook solution to our customers but also customize and manage our user experience exactly the way we want to. Digitain consistently responds to all our demands in a fast, friendly and effective way”.
As a result of hard and consistent efforts by both companies, BetBoom was awarded “The Best Bookmaking Mobile APP” in 2020 and “The Best Bookmaker” in 2021 at the “Sport and Russia Awards”. As well as these, BetBoom also won “The Best Sports Betting Project” at the BISPO Awards in 2019 and “The Best Flagship Club” in the Bookmaker Ratings of 2021.
Recently BetBoom became the first bookmaking company in Russia to sponsor the naming of a sports stadium and now the home stadium of FC Ufa is known as “The BetBoom Arena”.
Throughout our cooperation, BetBoom was able to achieve its goal to increase the GGR and within only two years of partnership with Digitain, BetBoom’s GGR has increased by 372%.
For the duration of ‘The Magic of 21’ campaign, Digitain are offering free integration of Blackjack in addition to free integration of all the other great games in their in-house developed Fast Games portfolio. This includes customer favourites such as, Crash, Rocketon and Penalty – welcome and highly popular additions to any platform.
Operators can benefit from these flexible and customisable products with quick and easy integration, designed for low-cost customer recruitment and featuring multi-channel and multi-currency capabilities. Digitain’s suite of Fast Games also includes a flexible bonus system.
Digitain’s Gaming Product Manager, Hayk Sargsyan, welcomed the launch of this new promotion, “For operators, this offer is a fantastic incentive to quickly add our complete portfolio of successful and customer favourite games to their platform for free – an unbeatable proposition. Our Fast Games also provide a fully customisable experience to both attract and engage new and existing players.”
Digitain are delighted to announce that they will be the badge sponsor for the upcoming Russian Gaming Week Exhibition taking place in Moscow on the 27th of April.
Simon Westbury, Digitain’s Chief Business Officer, stated,
“Digitain is delighted to be supporting Russian Gaming Week 2021. We look forward to showcasing our award-winning sportsbook and gaming platform and our extensive portfolio of products, catching up with our existing partners and meeting some new friends too. Russian Gaming Week is always a key date in our calendar as it is always a great environment to meet and talk to the key people and potential clients in this important region.
Our Sales Team will be attending this great conference and we’re looking forward to welcoming friends, old and new.”
Digitain is pleased to announce that they have appointed Simon Westbury to the new position of Chief Business Officer.
For Digitain, Harutyun Vardanyan, COO, said, “Simon has successfully led the Digitain Sales team since January 2020, generating significant growth and adding great value to our business. We fully expect even greater things from him and his team in the future”.
Simon Westbury stated, “I am delighted to be given this new challenge and in Digitain’s confidence in me, it really is my dream job. 2020 was a year of unparalleled growth for the business and I am committed to deliver even more in 2021. I also look forward to guiding and developing my excellent team, current and new, in order to achieve our exciting plans for the business.”
Digitain is delighted to be part of the SBC Summit Barcelona – Digital 2020, the online version of the Global Betting and Gaming Show, taking place from 8th to 11th September.
The Summit will deliver a fully virtual and interactive conference, exhibition and networking experience to delegates interested in the global betting and gaming industry.
Simon Westbury, Head of Sales for Digitain, will moderate a discussion panel, featuring some of the industry’s leading executives, on the Future Landscape of the Sports Betting on the opening day of the conference at 3pm CEST.
Simon Westbury stated; ” Digitain are pleased to participate in this important conference. We very much appreciate SBC’s continued efforts to provide such excellent opportunities for gaming professionals to stay updated about the latest developments and to take part in important discussions about the future of sports and gaming.”
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Follow the link to register for the event and to learn the latest innovations and updates from the sportsbetting industry ➡️