18 March 2021 / Blog

iGaming Platform

A fully flexible, scalable and secure platform, providing operators everything they need to launch a successful iGaming business.


Sportsbook Software

Award winning sportsbook solution for online, mobile and retail operators. Flexible and speedy integration via turnkey, API or bespoke solutions. Fully localisable to differentiate your brand.


Sports Data and Stats

Comprehensive multi-lingual sports data content to give your customers a competitive edge. Leading edge Live Match Tracker tool, customizable for your brand, with live visualisations and up-to-the-second data.

Casino Games Aggregator

Over 7000 games from over 100 of the gaming industry’s premier providers, our casino product will satisfy the needs of customers and operators across the globe.



Take control of your betting and gaming brand with our fantastic website builder tool. Differentiate your customer journey to suit your needs, from navigation, to colours, logos, payments and beyond. Manage your digital marketing requirements with our in-built tools.


Live Casino

Energise your revenues with our superb live casino offering from 11 of the best providers in the industry. Grow your customer lifetime value through the range and quality of Digitain’s own premium Live Casino, coming soon.


Sportsbook Mobile App

Mobile First solution, available as a native app on iOS and Android as well as via responsive browser. Fully functional, optimised customer experience and amazing range of content. Face / Touch ID log in and quick bet functionality make our mobile sportsbook a dream to use.


Payment Gateway

Over 130 leading payment providers integrated into a single wallet solution allowing operators and their customers the confidence and freedom to choose the best, safest methods to securely transact online.


eSports Platform

A fantastic selection of eSports, available as a stand-alone plug-in or as part of an integrated sportsbook. Attract a new profitable demographic with eSports from a great range of industry-leading suppliers, including Digitain’s own CyberMasters portfolio.


Virtual Sports

Realistic graphics, high game frequency and a leading range of suppliers make our Virtual Games offering a clear winner with our customers. Engage and retain more players with this high growth product, no matter where you are.



An easily integrated, fully functioned platform, customizable and including an award-winning, high performing sportsbook, supported by an extensive team of traders and risk managers. Full menu of additional features including an extensive payment gateway, a leading sports data and stats package and a range of enterprise tools. Everything needed to operate a successful sportsbook operation.


Modular API

A highly flexible and seamless way to integrate our platform and products into existing systems whatever the business needs. A quick way to take our award-winning Sportsbook, casino or even our leading Sports data and stats package.



Full featured mobile first version of our main site, with dedicated registration, login and payments. A full range of betting opportunities, including in-play supported by bespoke marketing and communication tools for enhanced customer engagement.



Multi-channel, multi-language integrated solution allowing operators to process bets and payouts in retail locations as well as online. Fully supported by comprehensive menu of screen and EPOS technologies. Rapid transactions, customisable interfaces, easy integration into partner systems and platforms. 

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Top 5 factors to think about when choosing the best iGaming platform provider

26 February 2021 / Blog

The iGaming industry has delivered significant growth over the last few years and there’s still plenty of opportunities to enter the market and be successful. The global online gambling market size was valued at USD 53.7 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 11.5% from 2020 to 2027. 

You’re thinking of launching an iGaming business? Sports betting and online casinos can be highly profitable and, as a result, it the iGaming industry is highly competitive. To survive and flourish a number of things have to be present including the right operational, marketing and product development capabilities. However, the main requirement is a robust, scalable and stable iGaming platform – with a great online casino and sports betting product as a minimum.

Here are five factors you need to think about when choosing your iGaming platform provider (also known as an iGaming software provider).


1.Your business strategy and requirements

2.Choosing the right software provider

3.Your content is king

4.Need for speed – and flexibility, and competitiveness

5.Support services


Your business strategy and requirements

Firstly, from as strategic perspective you need to have a clear view where and how you’re going to compete, what your market positioning will be and what are your competitive advantages. Your business requirements will include questions such as what sort of iGaming software you will need , how quickly you want to get to market, how much of your operations do you want to outsource and do you want your own licence?

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Choosing the right software provider

You should seek out a trusted and reliable iGaming solutions provider – find out how established they are, look at the quality and experience of the management team and make sure they have the industry knowledge to help you build your business. You want to know how they’ve been in business. A good reputation and a stable of existing clients are also useful guides when choosing an iGaming platform provider. Working with leading partners and suppliers, including leading payment providers key for your target market, are important factors.

How customizable is the iGaming platform? You will need to differentiate your brand and customer journey in order to compete so the level to which you can do this needs to be checked out.

Look also for as many unique features that the iGaming software supplier offers -these will be another way of differentiating your new business.


Your Content is King

‘Content is king’ according to the saying. This is very true of online gaming and sports betting operators and the range and quality of your online casino and sport betting products can be key to your success. Look for highly flexible betting solutions that enable you to choose from a wide selection of options, sports betting , casino games, and features and let you customise the way you present your product to players.What other iGaming and casino products are included? What is the minimum you need to be competitive? How many casino suppliers of note are included on the platform and how many slots games are available?


Need for speed, flexibility and competitiveness

You need to ensure you choose a iGaming software provider that will be future-proof as you business will grow and your sports betting and iGaming requirements will change as you learn about your market. The overall expertise of the chosen iGaming partner going forward needs to be added to your checklist. The ability to integrate speedily needs to be considered – time is money after all. Flexibility, stability and scalability are other important considerations – you’ll want the iGaming partnership to last a long time and having to switch platforms because they cannot adequately support your organisations growth is costly and disruptive. A platform that becomes uncompetitive will mean a loss of profitability for you – so think long term. Do you need a modular solution? API-based platforms can deliver more flexibility going forward.


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Support Services

Other important considerations when choosing an iGaming software provider are the supporting tools and services that they also offer. Do they have an integrated CRM system and will they provide training? Is there marketing support? This can be a great benefit when starting up in terms of a bonus engine and promotional materials. Licensing and legal support is another important consideration. Will your software provider help with licensing or, in fact, do you wish to leverage their license? Risk management tools are important? How effective are the software platform tools? Do you want the iGaming business to do this task for you. Responsible betting solutions are a vital compliance requirement and so check on how effective these are and what other information, insights and reports are provided by your prospective iGaming partner. The subject of responsible gambling is growing more and more important across many markets – and you need to ensure you have the very best solution to ensure player protection. Other services you should look at include data management and reporting products. Insight as to how a player is using your website, what gambling content they are viewing, which is the preferred payment method, what is their preferred game, or their favourites sports can be very useful when considering the future development of your website or mobile offering. So ensure that your iGaming software provider can deliver this level of data.


So, choose a good iGaming software provider to partner up with, with an excellent reputation, a management team with significant experience and industry know-how. Make sure their iGaming software is fast, stable and future proof – and gives you all the best content you need to be competitive. Ensure that they can support your growth – in terms of development, scalability and flexibility. Ensure their product development abilities are first class and they have a vision of where their sports betting and gaming product portfolio is going.

As an operator, choosing your iGaming software platform will be the most important element of your sports and gaming business preparation so take your time and get the best sports and gaming software solution available for your business requirements.

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01 December 2020 / Blog

Thinking of starting an online sport betting business?

Here are the Top 7 factors you need to get right.

  1. Generate an overall Business Strategy
  2. Research and choose the Sportsbook Software platform you actually need
  3. Agree your Product Portfolio
  4. Assess your Marketing capabilities
  5. Optimising your data – make business led decisions
  6. The customer experience you deliver
  7. Your people, your most important asset

1. Generate an overall Business Strategy

  • The importance of a realistic strategy cannot be underestimated?
  • How are you going to compete?
  • How are you going to leverage your existing capabilities?
  • Is speed to market important to you
  • What will be your positioning?
  • What is your total budget?
  • What margin do you expect to deliver?

The answers to the questions above (and more) should then inform your marketing, product, technology, supplier, financial and trading strategy and more.

A realistic business plan is also a must-have requirement – with budgets, costs, customer acquisition targets, margins and unit economics all essential.

2. Research and choose the Sportsbook Software platform you actually need

Sports betting platforms can be about more than the sportsbook. You will need to consider such requirements as regulations, customer registration, payments, KYC, responsible gaming, bonus and trading tools.

Maybe you have a platform already and you want to swap out the sportsbook. At Digitain we offer a number of options, including a sportsbook API – a data feed that can be quickly integrated into an existing platform.

Also consider the type of platform supplier you want to partner with. Do you want to be a small fish in a big pond or would you prefer to work with a supplier where you can influence development priorities.

Cost of future development is something to consider – you will want or need to add further developments to your sportsbook platform, as you compete in new markets or new opportunities arise – how much do you need to budget for this?

Build your own iGaming platform and sportsbook?

Pros: Owning your own technology can be a competitive advantage in terms of ability to innovate, differentiate, flexibility of product development.

Against: Time consuming, expensive and carries a great deal of risk.

Getting to market quickly may be your priority and marketing your business may be your strength – so a build strategy may not suit your priorities.

Buy / License a sports betting platform or sportsbook from a trusted sportsbook software supplier?

Pros: Speed to market, proven technology and less risk. Flexibility, scalability and cost are benefits. Experience and technical capability underwritten

Against: Not all platform suppliers are equal. Costs of platform, minimum monthly guarantees and localisation potential, are just some of issues to be considered.

Choose a sportsbook software provider that is flexible, fast and economic in terms of delivering your future product development roadmap. Look at range of products and associated content and customer tools available. Is the combination fit for purpose for the markets you are targeting? Are all the sports and markets covered off? Is the live betting coverage comprehensive?


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3. Agree your Product Portfolio

When European company Ikea expanded into the US in 1985 they were very keen not to adapt their product / service mix. Why change a winning combination developed over many years, right?

However their strict strategy of not localising any of their products wasn’t universally successful. A significant issue for the Philly customers (used to a big gulp) was the relative “tiny” sizes of the drinking glasses available in the shop – so they started buying the Ikea glass vases as drinking vessels…

Inevitably Ikea had to adapt to the market – change their “standardised” approach and localise.

You will need to have a sportsbook product that can be localised and is responsive across all channels.

Be “Mobile First” – consider native app development  if not for launch, then later. This approach will give you opportunities to engage directly with your customers. At a minimum ensure that the mobile web version contains all the main functionality available to players on the web version.

Consider the other key products you want to add to your platform – online casino including specific slots, live dealer / live casino, virtual sports and eSports have all become staples of an online betting and gaming business, so make sure your platform supplier can meet your requirements.

4.Assess your Marketing capabilities

The most successful online betting and gaming businesses are masters of digital marketing.

Unfamiliar with digital marketing?  Then you’ll need to build this capability – perhaps supplementing them with experienced digital agency.

Depending on your location, will you develop an affiliate network? Consider building your own network, or out-source to an existing experienced provider.

SEO, PPC, programmatic advertising, Google regulations, Facebook advertising – knowing how these work and how the regulations apply or don’t apply to your operation – is key. Work with your platform supplier – at Digitain we are experienced in giving new operators a helping hand, guiding them from initial concept to market entry.


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5. Optimising your data – make business-led decisions

A benefit of an online sports betting platform is the amount of business data available.

Invest in a Business Intelligence capability in order to optimise this opportunity –  and make data-influenced decisions. 

Your product development roadmap should be informed by the data you have gathered. You may be tempted to just copy what your customers do – but be careful of a “me too” strategy, copying from your competitors without knowing their “secret sauce”.

6. The customer experience you deliver

Your customers have a choice – your competitors are one click away.

So, build a long term relationship with your customers.

Develop a customer experience strategy to drive continual improvements. Surveys, focus groups or customer feedback – listen and act on the information.. Customer Services are your ears – every member of the overall team need to spend time each quarter in Customer Services, listening to the feedback about your products and services.

7. Your people, your most important asset

The most important element – take time and recruit the best people and build a team.

Train and develop.

Share data on performance, on customer views, new product priorities with them – and be prepared to act on their feedback.

If you’re not talking regularly to customers – you should listen to those in your team who are.

By the way – talk to customers!  Regularly talk to a few customers about their views to sense check what people around you are telling you!


I hope you find the above advice helpful, it’s based on over twenty years of online sportsbook experience but also with plenty of trials and errors along the way

At Digitain we have the technology, the people and the experience to help potential new operators make the leap to online sports betting, with our flexible, scalable and affordable sportsbook solutions.  Please email me at peter.nolan@digitain.com for more information, or simply to chat sportsbook.

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10 September 2020 / Blog

“There is no more delicate matter to take in hand, nor more dangerous to conduct, nor more doubtful in its success, than to be a leader in the introduction of changes. For he who innovates will have for enemies all those who are well off under the old order of things, and only lukewarm supporters in those who might be better off under the new.”

Niccolo Machiavelli “The Prince”, circa 1513.

So, what relevance can the thoughts of a 16th-century diplomat and political philosopher have on the product development strategies of betting and gaming businesses in 2020?

In truth, probably not a lot – his was a rather negative perspective – but he does raise a good point though. Innovation is hard and there are many reasons – including cultural, financial, utilitarian and internal conflict – why it remains an apparent problem in our industry.

I often read that there’s a severe lack of innovation in the sports betting industry – there’s certainly a lot of Me-Too development, where companies are quick to copy apparent successful innovations – often not realising the full picture why a particular new feature has been successful.

However, to say there is no innovation is wrong I believe. I think one problem is that there is often confusion in iGaming between the terms invention and innovation.

For me invention describes a significant step change in a product or a process, something that has the potential to change how we conduct our business. The microprocessor was an invention – the iPhone was an innovation, taking existing technology and completely changing how the simple mobile phone was used.

An innovation is not a step change, but making an improvement in how product, processes or service are delivered. Innovation does not need to be radical to be successful – but it does need to have utility and should deliver added value.

I would argue, therefore, that innovation is happening across the sports betting and gaming industry – although it could be “under the bonnet” and invisible to outsiders.

Covid-19 and its challenges to delivers to the world economy, it’s reasonable to expect that innovation in iGaming development will shift somewhat from a focus on customer requirements (effectiveness) to a focus on cost optimisation (efficiency).

Another complication when discussion innovation is that often it’s also often confused with continual improvement activities.

It could be argued that a continual, never-ending, process of delivering small improvements delivers more value to a business than focusing on break-through innovations, or even the more difficult to attain, inventions. Continual improvements and innovations should belong to everyone in the business to identify and act on, although there needs to be supporting culture, systems and processes in place to recognise and reward the effort. A business needs to avoid the trap pointed out by old Niccolo above; fear of change and allowing inertia to rule.

Continual improvement and innovation are two sides of the same coin, their meanings overlapping and probably only different in terms of the scale of the change.

A good example of a continual improvement strategy was the British Cycling Team from the mid 2000s.  Before the appointment of a new performance coach, Dave Brailsford, the British Cycling team had endured 100 years of mediocrity.

From 2007 to 2017, British cyclists won 178 world championships, 66 Olympics and Paralympics gold medals and 5 Tour de France victories.

How was this most successful run in cycling history achieved?

Through the aggregation of “marginal gains” – in other words, continual improvement.  This meant searching out a tiny margin of improvement in everything they did – from the alignment of bike seats, rubbing alcohol on tyres to testing different fabrics for aerodynamics and beyond.

Brailsford and his team were relentless in searching for “1% improvements” – even though the impact may not be noticed – the aggregation of these improvements made the difference – as well as having an improvement on the psychology of the team.

Perhaps more businesses in iGaming would be better served to look internally for marginal gains instead of “Going for the W” with an industry-leading (soon to be copied) innovation?

Both are probably true actually – but, as stated above it can be hard to deliver change to the status quo. There can be a lot of internal barriers to overcome. One possible approach to delivering iGaming innovation is to understand that not all the brains are in the business. More and more companies in iGaming (such as Microgaming and Yggdrasil) have reached out with and set up relationships to other smaller businesses or start-ups (with less barriers / more appetite for risk) to deliver innovative products or ideas.

At Digitain we see this to be a valid strategy and via our Digitown initiative we will invest in the youth of Armenia in order to support innovation. Digitown is a technology campus being developed in Yerevan and will be the new home for the Digitain teams as well as offering a degree of free accommodation and mentoring support to new technology start-ups.

We believe this initiative will benefit Digitain in terms of potential innovations generated by the relationship – as well as developing the identity of Yerevan as a technology centre of excellence.

As Machiavelli pointed out 500 odd years ago – change can be difficult and not always welcomed – and can need determination and drive to deliver.

A number of years ago there was a study carried out by management scientists who wanted to look at how the make-up of working groups could impact productivity / performance.

They put together a large group of experienced managers and split them into 10 teams of five people.

They then gave each group a series of identical tasks – which could have measurable but variable results. What the managers in the groups didn’t know that in half the groups one of the participants was a plant.  Their job was to challenge every decision – in a polite way – but to be relentless throughout the process.

When the tasks had been completed and scored the results were interesting. In every example the teams with the plant outperformed the other teams by a significant distance.

The creative tension caused by the actions of the plant questioning every decision had resulted in a better overall performance for the team.

The other teams had formed, stormed, normed and performed – but to a lesser extent than the other groups – who had formed and stormed (didn’t norm) and out-performed.

However – when the groups were later asked anonymously if they wanted to change the make-up of their groups – guess what happened?

In the groups who had under-performed – in each one they wanted to keep the same individuals together – as they were comfortable together.

In the better performing groups, the decision was unanimous – despite their clear success they all wanted to get rid of the really annoying member who kept questioning everything they did!

So, the lesson for us all…

Drive innovation and change by,

Avoid groupthink, don’t get blinkered by the status quo and don’t be too in love with your own products.

Make data led decisions and listen to others, especially your customers.

And finally…

Remember that progress depends on the unreasonable person. Creative tension (not conflict) is a good thing – you’ll get better results. Also encourage ideas and innovation from across the business.

Let’s add “and other online casino games providers” keyword

Doesn’t make sense – saying such as – is quite specific


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Argentina: Betting Trends & Opportunities

18 November 2019 / Blog

Argentina is one of those countries where athletes are worshipped as gods. This is especially true for football, but we shouldn’t take Argentina’s success in other sports lightly either. The country has been one of the superpowers in basketball as well, and they also have a couple of great tennis players.

Needless to say, the citizens of Argentina are equally passionate about sports betting, making their country very lucrative for various betting operators.

Is Sports Betting Legal in Argentina?

Ever since the 90s, the gambling industry has been thriving in the country, bringing more than $4 billion annually to its budget from taxes. Online casinos and sportsbooks have also been available for a long time, but their legality depends on the province.

Given the size of this Latin American country and the population living there, it comes as no surprise that Argentinian iGaming jurisdictions haven’t still managed to regulate this form of gambling on a state level. Therefore, you can bet legally in Argentina if you happen to be in the part of the country where this type of activity is legalized.

What Does the Licensing Process Look Like?

Argentina has an official gambling commission called The Provincial Institute of Lottery and Casinos (The Instituto Provincial de Lotería y Casinos Sociedad del Estado) (State Managed) and offers four legal licenses.

Therefore, if you want to apply for a sports betting license, you need to keep in touch with individual provinces which all have separate bodies that regulate the market in their jurisdictions. The problem is that the licensing process can get somewhat difficult, as Argentina still has to fix numerous issues in order to improve regulations.

For example, many of these provincial regulators don’t offer any kind of player protection, meaning that many punters from Argentina feel that it’s safer to place bets on offshore sportsbooks rather than the local ones.

Things Are Looking Good

Regulators in Argentina are well aware that they are losing the battle against offshore casinos and sportsbooks, and that’s why they are pushing forward the idea of regulating online gambling on the federal level. That way, the main gaming commission will have more power and more control over the market. The only way to stay relevant on the market in Argentina is for all provinces to join forces into one regulatory body.

Their efforts have proved futile so far, but that’s another good reason why many officials are insisting on speeding things up. It’s only a matter of time before Argentina regulates the online gambling market on the federal level and improves the gambling industry.

What Drives the Argentinian Sports Betting Market?

Despite the inability to regulate the market, Argentina still generates millions of dollars through taxes imposed on gambling. Argentinians have always shared an amazing passion for all sports, so it’s hardly a surprise that betting is one of their favorite pastimes.

Just like in Brazil (and pretty much all the South American countries), people in Argentina are completely mad about football (or soccer). In fact, one of the best players ever in this sport is Argentinian — Diego Armando Maradona. Moreover, the current Argentinian national team features several football superstars, including Lionel Messi who is the biggest pretender to the throne of the Greatest of All Time.

Moreover, the residents of Argentina love watching club football, including their own Superliga Argentina where legendary clubs such as River Plate and Boca Juniors are often the main reason why people place bets.

Conclusion: Argentina Has Huge Potential

As you can see, punters in Argentina love betting, and football is definitely one of the sports that generate the greatest revenue from bets. However, the country faces a struggle when it comes to regulating online casinos and sportsbooks, as it currently lacks strong federal legislation that could improve the state of affairs.

Despite all the entangled uncertainty, Argentina is still a huge country with millions of people who make up the sports betting market. With such power in their hands, it is only a matter of time before the officials are going to sort things out and allow the Argentinian landscape to flourish further, paving the way for more opportunities.

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Exploring the rich iGaming potential of Algeria

30 September 2019 / Blog

Sitting atop Africa’s North Western tip is the continent’s largest country – Algeria. All forms of gambling, including online, are illegal in the world’s tenth-largest nation. Over 98 percent of Algerians are Muslim, and the country’s legal system is based on Sharia law. Indeed, gambling is strictly forbidden by the Quran, and therefore by Algerian law.

Online Gambling in Algeria

However, state-sanctioned lotteries and sports betting are used for funding social welfare and public projects. In fact, there’s a 40% tax on all winning and even the occasional instances where betting is permitted are closer to charity than gambling. The country has no licenced gambling sites of its own, nor are there any foreign web-based gaming services hosted within its borders.

Not satisfied with simply restricting gambling services, in the last decade government officials have also tried to censor any website at all that encourages ‘moral degeneracy’.

The best option for Algerian gamblers is therefore to use international operators who accept players from all corners of the globe. Although such providers are offshore for Algerian residents, they are regulated by local authorities to ensure a fair gaming experience. Given that the country’s restrictive betting laws focus on providers, rather than players, Algerians can enjoy playing without fear of legal reprisal.

As ever, though, caution is advisable. While Algerian gambling regulations don’t specify punishments for individual punters, the authorities can simply use other laws to press charges against them. Thus far, however, they have shown no intent to do so.

Online Poker and Online Sports Betting

Although poker is forbidden by Islamic law, there are some foreign sites accessible to Algerian players. Among these exist a variety of international operators, many of them French. France’s gambling laws prohibit citizens from using international poker sites, but players residing in other countries can play on French websites.

Surprisingly, Algerian regulations around sports betting are less stringent. Moreover, the country has hippodromes where horse racing is organized. Betting on them is illegal, of course, but sports gambling often happens regardless.

Both online casino and sports betting are prohibited by law, and websites are typically blocked, but individuals are very rarely prosecuted. 

Potential Regulatory Changes

Clearly, Algerian gambling enthusiasts already play in a highly restrictive regulatory environment. They have little reason to be more optimistic about the future. Lawmakers are considering closing some of the loopholes enjoyed by gamblers. If they do, using a VPN gateway to access foreign sites will be the least of any player’s worries. Indeed, the state is considering criminalizing the evasion of government filters.

However, iGaming is very popular in Algeria, and there is hope that the positive industry landscape in many South African states will inspire their fellow Africans on the other side of the continent to follow suit. If they do, Algerian gamblers may finally have something to cheer about. 

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In Focus: South Africa

17 September 2019 / Blog

With most of Western Europe’s iGaming industry remaining fragmented, and the United Stated being only at the beginning of approving iGaming on a state-by-state basis, many operators and online gaming software developers find South Africa to be very welcoming to international iGaming brands, while also very hospitable for the growth of local organizations too.

In fact, if we look at regulations, it seems that Africa might have a stronger awareness of tackling issues such as money laundering and other severe links usually found between gambling and crime than most other continents.

A Favorable Landscape

There are many reasons why South Africa is in the focus of many iGaming companies. One of which certainly is the fact that almost two-thirds of the population is aged 24 and under, which of the main target demographics.

This presents an immediate advantage for the iGaming companies looking to set up shop. Increased smartphone use is even faster than the adoption of Internet connectivity, which can help the industry gain a better reach and offer its diverse range of mobile games to an even larger young audience.

Industry reports show that Africa and the Middle East have the highest growth in mobile gaming. These two continents has achieved 26.6% year-on-year growth and demand for gaming titles. But iGaming operators must remember that smartphone technology adoption in Africa is still somewhat behind the devices used in the Western world. So operators and iGaming software developers need to prepare themselves for the challenge of tailoring state-of-the-art mobile games to older devices.

Mobile Gaming at the Center

Another reasons why iGaming operators and software providers are turning their attention to South Africa are the nation’s growing economic power and the regulators ability to keep the industry under control. Africa tries to tackle the iGaming jurisdiction head-on by adopting the global best practices and putting them to work for African consumers.

The African countries have great appetite for gaming. Some of the primary gaming destinations include South Africa, Kenya, and Nigeria. But there are also other projects in Lesotho, including the revamp of the land-based casino.

Rising Revenues

Another important factor are the constantly rising revenue numbers. Back in 2015, the PwC manager for South Africa reported in the annual gambling outlook that revenues are expected to make a substantial rise to R30 billion ($2.17 billion) in 2019. Reports in the following years stated that predictions rose to an even higher number of R34 billion, that shows that the gaming industry is growing faster than expected. But the newest edition of the Gambling Outlook is still not publicly available, there are still no indications on what are the factors that account for the industry’s rapid growth.

Another report – Latest Gambling Stats, by Gauteng Gambling Board, published in November 2018 shoes one indicator that stands out about the others. The number of LPM’s (gaming machines) at registered route operators went up, from 1394 to 2266 machines in April 2017. If the similar trend was experience across all provinces in South Africa, the new sites and machines introduced to the market might be why the predictions for 2019 increased by an extra billion rand in 2017.

Last Words

Despite the slow economic growth on the continent, gambling revenues continue to rise in Africa. And entering this market is most certainly a smart decision for any service provides, gambling software developer or operator. But they need to keep in mind that sports betting is also very big in South Africa, with cricket and football being the most popular sports.

However, South Africa is a complex market that requires substantial amount of research, information, planning and networking before making the leap. But the operators, software providers and sportsbooks that put down the necessary groundwork can be handsomely rewarded in the years to come.

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Gaming in Amsterdam

01 July 2019 / Blog

The Netherlands is a country famous for its relaxed laws on some types of entertainment. But when it comes to gambling, and specifically online gambling, up until 2012 their attitude wasn’t so liberal. Interestingly enough, Dutch residents can gamble online, but only on websites hosted in the Netherlands. On the other hand, the government has a more relaxed view on non-Dutch operators. So some of the world’s biggest and most famous brands operate on the Dutch market.

The Gambling Landscape

Over the years, the Netherlands has been the host to many types of gambling services. When it comes to traditional gambling activity, Netherlands is the home of one of the world’s oldest lotteries – Staatsloterij – that’s been running since 1762. The gambling scene in the Netherlands is actually a state-controlled monopoly called Holland Casino. There are 14 casinos throughout the country. Holland casino even applied for an online gambling license, but was rejected.  

As online gambling began to spread rapidly, the Dutch government was strongly opposed to allowing it in the country. The Dutch government has tried to block their citizens from betting on foreign sites for a long time. And even took measures to block online gamblers by blacklisting numerous sites, and even insisting that bank’s shouldn’t deal with them all. But the banks refused. However, this was a futile effort and the Netherlands have found out that it’s almost impossible to control the internet because there are over 450 sites that accept bets from Dutch citizens.

The sports betting section is slightly different though. There are two other companies that control it – De Lotto and Scientific Games Racing B.V. Scientific Games handles horse race betting, while De Lotto handles all the other markets and is the only legal online sportsbook available.

Changes in the Regulation

The popularity of online gambling, and the potential to generate millions of euros in tax revenues, licensing and registration fees if legalized, has led the Netherlands to make changes to their strict legislation.

Over the years, the old laws were modernized. But at the beginning of 2019 has been pivotal. Two years after the lower house – the Dutch House of Representatives – voted in favor of allowing third-parties to legally offer online gambling, the Senate has voted in favor of legislation to legalize internet-based gambling, opening the market to foreign and Dutch firms to apply for licenses.

Very soon, over 300 companies have openly expressed their interest in running a gambling website in the Netherlands, and at least 50 of them are expected to make a formal application for a license next year.

 The new legislation will not only allow new players to enter the market, but it also brings changes in the current 29% tax rate that the state-run Holland casino and gambling arcade owners are paying at the moment. The tax rate is expected to be dropped to 20% in order to increase competition between operators. But the lower tax rate also translates into better player benefits. Including higher bonuses, more enticing promo offers and higher payout rates.

Meanwhile, the Dutch market is ranked at the 17th largest iGaming market in the European Union, with over 700,000 active online players, earning a gross gambling revenue (GGR) between 130 and 250 million euros.

The Future of Online Gambling in the Netherlands

Gaming industry experts are very optimistic the legalization of online gambling can be favorable for the Dutch market. The predictions say the gross gambling revenue will be even higher, making the Dutch market more competitive. In fact, once online poker and other forms of gambling are legal in the Netherlands, the Government projects at least EUR 10 million yearly in tax revenue from online gambling.

Additionally, this change of legislation is expected to make ripples in other European countries that are still against legalization of online gambling. But we have yet to see how the story of Netherland’s legal online gambling unfolds.

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Top 5 Features to Distinguish Trusted iGaming Software Provider

27 June 2019 / Blog

Starting an iGaming company, whether it’s opening a new business or taking your land-based casino online is a serious feat. The good news is that the industry is evolving very fast, which provides operators numerous opportunities for success. As a result, there are more and more operators entering the market, with the hope to leverage iGaming. Making it challenging for companies to survive and grow into respected operators.


Why the Right iGaming Software Provider Matters?

The extremely competitive market and increased player expectations make running an online gaming business challenges. The key to being successful in this ever-changing industry is having a trusted iGaming software provider. A high-quality igaming software provides secure and rigid business growth, and most importantly, boosts ROI.

When choosing your iGaming software provider, you need to make sure you can rely on this trusted partner to go through the stages of leading a successful online gaming business. Meaning, your trusted iGaming software provider should have the following features.


1. Robust and Flexible Platform

The provider should provide a scalable and flexible platform that will be the basis of your operations. It should be able to accommodate all your business needs. The platform will be the core of your iGaming business, and the place where you store all your user data and manage your gaming processes. Whether you go for a white label or turnkey solution, your iGaming platform must contain some basic features.


2.Wide Variety of Quality Games

Even the best developed platform is worthless if it doesn’t offer a large scale of top quality games. The platform should enable you to add comprehensive Sportsbook, Casino, Live Casino, VR Casino, and Skill games to ensure player engagement and enjoyable user experience. The most reliable iGaming software providers offer a wide variety of cutting-edge gaming and betting solutions to meet the varying players’ needs.

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3.Advanced Customer Relationship Management Tools

An iGaming platform should take special steps to attract players and keep them engage. One way to do that is by offering bonuses, jackpots and tournaments with big pool prizes. Most iGaming platforms come equipped with CRM tools that will enable you to better understand players’ needs. Then, offer them what they want, reduce the churn rate, refine player segmentation for targeted market and so on.  


4.Anti-Fraud and Risk Management Tools

Online gaming operators are often the target of cheaters seeking ways to take more than they fair share. Since risky players can cause a huge problem, protecting your gaming business from fraudulent activities is crucial. When choosing an iGaming software provider they offer an AI-powered real-time risk management system. Most modern ML-based risk management tools allow gaming operators to promote responsible gaming, and instantly detect and manage risky players, so they can preventing fraudulent activities before they happen happens.


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5.Multicurrency and Multilingual Support

Providing players with 24/7 support is another extremely important aspect of running an iGaming business. Cos if you fail to provide a correct answer to only one question, you risk losing a customer. But some of the trusted iGaming software providers also provide services such as – top-quality, prompt, helpful, multichannel, and multilingual support. Moreover, you need to make sure your software provider is also enable players to use different payments methods in multiple currencies.



Final Words

There are the top 5 factors you need to consider when choosing an iGaming software provider. The company you partner with needs to be able to provide you full support, comprehensive tools and featured that will help you run a successful iGaming business.

There are many gaming and betting software providers on the market that offer all-in-one, innovative solutions that ensure the growth of your company. And it’s up to you to do your research, and find that one that best fits your needs. Making the right decision and picking the best and most trusted iGaming software provides is how your company can stand out of the competition with a rich offering of quality games, increasing number of returning players and sustainable income. So make it wisely.

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9 Tips on Gambling Etiquette Every Gambler Should Know

25 June 2019 / Blog

Online gaming and gambling are on a constant rise. The internet made online casino gambling available to anyone. Which was very positive to many players how now can enjoy their favorite games without having to make an expensive trip to the casino.

But just like traditional, brick-and-mortar casinos, the online casinos have their dos and don’ts. And before you enter one, it’s important to understand the etiquette, and prevent yourself form looking foolish or worse, like a total amateur. Read on and learn how to behave in an online casino. We’ll have you looking like a pro before your first log in.

1. Know the Law of the Land

Since you can play online from any place in the world, before you log in to your favorite casino, check to see if online gambling is legal in the country, state, province or region where you are residing at the moment. Consult our legality page.  So you won’t end up losing more than just your hand at poker.


2. Play to Win but Expect to Lose

“House always wins” is something we hear all the time, and there’s a reason for that. Gambling online affords players the luxury to take their time to master the games and learn their strategies. Use this to your advantage. Take time to master the games and play to win. But no matter what lucky charm you have on or how smart and strategic your moves are, expect to lose sometimes. Expecting to win all the time will only lead to frustration and no one needs that.


3. Play According to the Best Rules

Almost all online casinos offer the same games. But they may have different variations and not have the same rules. Make Google your friend and search for the rules which suit your preferences. Study the rules or print them out for future reference. That way, you set yourself for success.  


4. Learn to Assess and Trust the Odds

Most casino games are games of chance, that’s true. But some or not. Mathematical statistics are proven, and all casino games are designed on percentages and probabilities for a reason. Don’t rely on luck alone cos there’s more to it. Constant winners aren’t only “lucky” – they have a better understanding of the odds. Learn to calculate the odds – don’t hate them!


5. Always have a Timely Play

Yes, it is expected to take a moment to consider your next move. However, you should make your next move in a timely manner. If you need to do something away from your computers or smartphone, it might be better to use the “sit out next hand” button. The other players will be thankful you did that.


6. Don’t Bet More than You Can Afford

Gambling is meant to be fun. Winning some money plays a big role here, but to win, you must bet first. And the party mood goes away quickly when you spend your rent or grocery money away. Create a gaming budget and stick to a limit that you can realistically afford.


7. Don’t Bet on “Setting Systems”

If it sounds too good to be true, then it probably is. Stick to the rules and use proven mathematical strategies to plan your next move. Don’t rely on someone’s unsolicited advice or betting system they made out cos it is a surefire way to fill somebody else’s pockets.


8. Be Polite to All Players

Even though there are casino games where you play against a computer, keep in mind that online casinos are a real community, and most of the time you are playing against real people. Be cultured and polite, even if your playing style is aggressive.


9. Don’t Do or Permit any “Flaming”

One of the worst things you can do is take out your anger or frustration on other players. Or allow and instigate someone else to act angrily. Instead, calm down, and take sit the next hand out. If angry and insulting comments are directed to you, try to respond calmly and avoid getting into a ‘fight’.

Remember that even though you are playing online, it’s still an establishment where you are expected to follow certain rules and behave. Use our short guide to online gambling etiquette to learn the basic dos and don’ts, so you won’t end up being the annoying player that no one wants to play against.

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